MAKE IT COUNT – PRACTICAL POINTERS TO GROW YOUR BUSINESS IN ONLY MINUTES
Here’s a short video (teeny bit over 2 minutes) with a practical idea you can use in your advice business today that will help it grow.
I’ve also included the written version if you prefer to read it.
Give it a go – and make every minute count!
In today’s video I share an easy way to get clients feeling comfortable and excited about a relationship with you.
Something that could really help better engage clients or prospects before they come and meet you, or even after they have already joined you and they’re on board, is to have a frequently asked question section.
Either on your website or something that you send to clients before they come in for their first appointment, or maybe you send it before a review or progress meeting, wherever it might be.
It’s a chance to really answer some of the questions that are most common that your clients might be thinking and you know, it might be just that little thing that puts a little bit of doubt in their mind or starts to get them question things that they shouldn’t otherwise question.
And having it as a tab on your website can certainly do wonders.
So if I was surfing the net, and I was thinking about seeing an adviser (and I’ve never done this before), then that FAQ section or Frequently Asked Questions or whatever do you want to call it, you don’t even have to call it that.
But have somewhere that I can go, where I can see the other common questions that people in the same situation as me are asking.
It also allows you to answer questions that I might never have even thought about, and you get to answer it without having to waste time when we are in the meeting discussing it.
But it doesn’t have just to be on your website, like I said, you might even send it to your clients in your welcome kit before they come in for that first appointment.
Maybe you send it out before they come in for their annual review meeting, just to position and get their questions answered that they either are thinking or they might be thinking.
You know those questions cause you get asked them all the time.
Just grab a list of them, create a great answer and let clients know about them.
Okay, do with it what you will, but whatever you do, Make It Count.
Great advice Kim!